professionel experience


AUDI AG, Ingolstadt

from 06/2015 - today
Product & Price Planning Region Overseas (Middle East and Near East)

- strategic market oriented product planning
- portfolio planning
- price and packaging
- tactical strategy


01/2012 - 06/2015
Head of Team Communication Management

- strategic and long term Communication Planning
- Brand Communication
- C
ampaign Planning and Launch Communication Planning
- strategic briefs


08/2010 - 01/2012
Head of Team int. Advertising and Sales Literature

10/2006 - 07/2012
Marketing Consultant, Sales Western Europe


08/2004 - 10/2006
int. Retail and Customer Marketing

10/2002 - 08/2004
Audi Forum Ingolstadt


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11/2000 – 09/2002
KMS Team GmbH, Munich
Projektmanager Corporate Design and CI

01/1999 – 03/2000
Avantgarde Ges. für Kommunikation mbH, Munich
Freelancer – Corporate Events Philipp Morris, Marlboro

09/1996 – 09/2000
EDEKA Südbayern mbH, Gaimersheim 
Purchasing / Event Marketing
Freelancer


© Ralph Ilsanker 2017